Jockey Frankie Dettori has been announced as brand ambassador of Ladbrokes, and will front some of the company's marketing, brand, media and internal communications campaigns, while his racing views will be published throughout the year exclusively.
Dettori commented 'I am really pleased to be working with Ladbrokes. I've come to know the team there very well over the years and I'm looking forward to working more closely with them now. It's a challenge I am excited about and it's a great opportunity to promote racing as widely as possible'.